Who We Are?


Deltran is a global tech company specializing in creating products for the Automotive, Power Sports, and Marine segments. Brand products are created with you in mind and leverage technology to innovate. Our products will make your lives easier, inspire and keep you safe.

At Deltran, performance isn’t just a business, it’s a way of life. Long after the final sale, our commitment to service lives on. We are constantly striving to improve every element of our business; from the products themselves to marketing and distribution. As the world advances, we remain state-of-the art with innovative designs and technologies.

Battery Tender® is Deltran’s flagship product line with large market share in the battery charger category in both wholesale and retail channels.

HISTORY

Since the family started this company in 1965, DelTran Battery Tender® has taken great pride in designing, manufacturing, and distributing technologically advanced products that meet the ever changing needs of our worldwide customers! Our strategic initiatives have continued to focus on innovation and customer satisfaction.

MISSION

To provide product and services of superior quality and value that improve the lives of consumers.

VISION

Be a leading international organization serving multiple brands and customers in a global marketplace.

CORE VALUES

Honesty
Be honest with our customers, suppliers, partners and each other

Quality
Do not cut corners to save money if it effects the quality of our products

Innovation
To constantly strive to create and deliver the next best thing for our customers

Commitment
Stay committed to customer satisfaction and be willing to put in the effort required

People
Understand and support the importance of our people and the important role they play

Respect
Treat each other with professional respect

Accountability
Be accountable for our actions

Customers
Focus on the customer’s needs